About Us
Mission Statement
RARE EL’EMENTS: THE ART OF ECO-LUXURY HAIR CARE
Healthy, radiant hair begins at the scalp. Rare El’ements transforms everyday hair care into a ritual of nourishment, repair, and indulgence. Born in Beverly Hills, Rare El’ements revolutionized the professional world of hair care by bridging the gap between salon-quality and low-performing natural products.
We saw a glaring gap in the market—products marketed as “professional” often relied on silicones and synthetic enhancers that merely coat hair, masking damage rather than repairing it. Meanwhile, natural products rarely delivered the results salon professional’s demand. We set out to change that.
At the heart of Rare El’ements is a simple philosophy: healthy hair begins with a nourished scalp and hydrated strands. By combining the wisdom of nature with advanced cosmetic science, our formulations feature rare, skinification ingredients—botanicals, exotic rainforest butters, and nutrient-rich oils—that penetrate deeply, restore structural integrity, and promote visible hair growth, strength, and shine. Every product is crafted to deliver real results, whether your hair is dry, color-treated, damaged, or in need of everyday protection.
After years of research and expert collaboration, we crafted five unique formulas proven to transform and adapt to the needs of all hair types. Each formula is vegan, cruelty-free, color-safe, keratin-safe, and free of silicones, parabens, and synthetic fragrances—luxury without compromise. Our hair and scalp beauty system not only repairs and replenishes but also elevates everyday hair care into a ritual of indulgence, turning each wash into the ultimate pampering experience.
Rare El’ements isn’t just a collection—it’s a movement in eco-luxury hair care, redefining what it means to combine professional-grade performance with natural, nourishing ingredients. From salons to spas, TV and fashion sets to homes, our collection is celebrated worldwide as the “best-kept secret” for restoring hair, promoting shine, and cultivating long-term hair health.
Behind the Brand
Rare El’ements is a salon-inspired, all-in-one hair and scalp beauty system created for the Eco-Chic consumer—and for those who want it all. Founded in 2008 in Beverly Hills by a Beverly Hills salon owner and a former model.
Our mission was to design an innovative alternative to toxic salon products. We set out to prove, once and for all, that you can harness the power of natural ingredients without compromising professional performance. The result is a collection free from harsh chemicals, silicones, and artificial enhancers—luxury formulas that deliver salon-grade results while honoring clean beauty values.
Salon-Professional Performance Meets Clean Beauty
Mission: To combine the wealth of nature with the latest technology and ultimately bridge the gap between toxic, silicone-based salon-professional and natural low-performing hair care lines.
Developing an ingredient friendly alternative to toxic chemicals, antiquated silicone enhancers, and artificial moisture replacements, we formulated a system that would relieve and satisfy the needs of all hair types.
Our secret? Each product is carefully crafted with nutrient-dense ingredients that go beyond surface hydration to awaken dormant hair follicles. Exotic botanicals, rainforest butters, and replenishing oils work together to repair damage, protect color, and support growth from root to tip. Every strand is strengthened; every scalp revitalized.
The concept was to keep it simple and effective by providing hair stylists and their clients with 5 essential products that would help promote stronger healthier hair growth and reverse the damaging effects of everyday styling and chemical services.
We strived and succeeded in creating nutrient-rich products that would help preserve hair color, sustain the products performance, and deliver lasting results to satisfy the demands and needs of both the beauty professionals and their eco-chic clientele.
Exotic Imports
Sourced and powered by the science in nature. Our products feature pure botanicals, exotic rainforest butters, nourishing nut oils, and essential oils, sourced globally for their restorative benefits. These nutrient-rich ingredients work together to penetrate deeply, replenish moisture, and maintain hair’s structural health—delivering luxurious salon-quality results in the comfort of your home.
Sustainability & Craftsmanship
Produced in small batches to ensure freshness and highest quality, Rare El’ements combines naturally isolated plant extracts with sustainable practices. Vegan, cruelty-free, color-safe, and free from silicones, parabens, and synthetic fragrances, our collection offers conscious luxury without compromise.
THE RARE ELEMENTS DIFFERENCE
- Five essential, multitasking products for hair, scalp, and skin
- Mix-and-match formulas for all hair types and needs
- Strengthens, hydrates, preserves color, and repairs damage
- Designed for Eco-Chic clients seeking safe, high-performance hair care
Rare El’ements is more than hair care—it’s a complete professional-grade, clean beauty experience that restores and revitalizes hair, offering luxury, simplicity, and confidence in every use.
EU Certified
Made in the USA
Color-Safe
No Animal Testing
Vegan
No Sulfates
No Parabens
Phthalates Free
Keratin-Safe
Naturally Preserved
No Synthetic Fragrances
Just Pure Luxury!
Voted Best Overall Natural Hair Products for Restoring and Repairing Dry, Damaged Hair.